Pinterest??? What is it? How do we use it? How can it be a powerful online marketing tool for social media junkies, brands and marketers? Well…relax simply put it quite resembles to the pinboards in our offices, only difference is its more interesting or rather pinteresting. Pinterest’s idea is to connect everyone in the world through the things that they find interesting. Simply put it is a social bookmarking system.
By the latest trends many E-Commerce have been the biggest benefactors of this innovation, some reporting up to 400% increase in sales. Also it’s a big time womanizer as 97% of users via Facebook are females, thanks to its good looks and the ease of use. It also stormed through the billboard charts of social networking websites, making it to the top 10 social networks in December 2011. Not only that, the next month it drove more referral traffic to websites than LinkedIn, YouTube, and Google+ combined. Hands down it was named as the best start up of the year by TechCrunch.
Here is a quick summary on Pinterest. Happy Pinning Fellas!!